For full details and all advanced notifications, see the Coming Soon post.
Release Highlights
- New for Suppliers & Category Advisors
The planned July 2026 Release will include the following:
New Endpoints
- Omni Item Dimensions The Omni Item Dimensions table provides a single, governed view of item physical and packaging attributes across channels. This table serves as an authoritative source for item dimension data, helping suppliers analyze product characteristics consistently across Walmart fulfillment and merchandising processes.
The planned May 2026 Release will include the following:
Table Enhancements
- Store Inventory Table: store_specific_rtl_amt has been unmasked in the Scintilla Media Data Feed to provide store-level retail pricing visibility. The enhancement also includes 2 years of historical data to support more accurate pricing and media performance analysis.
Welcome to Scintilla Media Data Feed APIs! 🎉 This initial launch includes the following tables. Please see our Documentation section for table details.
- New Tables
- DC Dimensions: The Distribution Center (DC) Dimensions feed provides information on Distribution Center level attributes like detailed address, state & country codes, open status, and more. This data feed is the latest snapshot and contains only the attributes related to the DC as of the current date.
- Item Attributes: The Item Attributes Data Feed API provides Walmart item attribute information, including hierarchy, descriptions, and status. This data feed is the latest snapshot and contains only the attributes related to the items supplied to Walmart as of the current Date. If there are items that were historically supplied to Walmart that are no longer being supplied as of the current Date, then the attributes related to those items are not sent in the feed.rovides 104 weeks of future demand data, at the store, item, and week level.
- Product Dimensions: The Product Dimensions Data Feed API provides information about the attributes for a given Walmart.com-only product, including hierarchy, ratings, and status. This data feed is the latest snapshot and contains only the attributes related to the products supplied to Walmart as of the current date. If there are items that were historically supplied to Walmart that are no longer being supplied as of the current date, then the attributes related to those items are not sent in the feed.
- Store Dimensions: The Store Dimensions feed provides attribute information for the given store number, including information such as location, manager details, and related codes. This data feed is the latest snapshot and contains only the attributes related to the store as of the current Date.
- Digital Transactability: The Digital Transactability feed provides incremental information about sellable, visible, eligible, and available transactable items actively sold on Walmart.com through any store fulfillment channel.
- eComm Inventory: The eComm Inventory feed provides eComm inventory information, at the Fulfillment Center level, to help reduce operational costs and improve efficiency.
- Omni Sales: The Omni Sales feed provides information about Omni Sales from all six channels, at an item or Date granularity.
- Store Inventory: The Store Inventory feed (formerly Store Item Measures) provides information about inventory at the store level; several types of metrics across in-stock inventory; and markup, markdown, and margins on an item, store, and day grain.
- Store Sales: The Store Sales feed provides information about all store sales at item, channel, store, or Date level.
